Alibaba Joins the Battle to Protect Domestic Water Resources
Alibaba, which is a leading e-commerce player in China, announced in the beginning of May that it has teamed up with several nongovernmental (NGOs) environmental protection organizations in China to step up domestic efforts to protect water resources.
These include Alibaba Foundation, Friends of Nature, Institute of Public and Environmental Affairs, Green Hunan, and Beijing Green Foundation.
The collaboration announced that they plan to have 2000 “folk river chiefs” in the Yangtze River valley within three years’ time. Their responsibility will be to monitor and report on issues such as malodorous waters and to protect water sources.
According to China.org, this trend of appointing “river chiefs” that conducts resource protection, pollution prevention and control, as well as ecological restoration, is something that the Chinese Government started with in December 2016. Statistics from the China Environmental Organization Map shows that currently there about 2000 environmental protection NGOs across China.